A blog on Response Management wouldn’t be complete without a definition. We’ve had the opportunity to work with many of the leading OEMs and contract manufacturers in the world and have developed Response Management solutions to meet critical business challenges they face. So, we define Response Management as follows.

Manufacturing success is increasingly defined by how fast you act and how well you react to the volatility at the point-of-action—where real world variances in demand, supply, product and capacity occur. Response Management goes beyond traditionally historic scorecarding and performance metrics. By providing access to real-time information and facilitating multi-enterprise collaboration, manufacturers are able to reach optimal decisions that align with corporate objectives and rapidly drive effective action.

At the manufacturing operations point-of-action there are unique requirements and a demanding environment. You cannot “plan your way out of” point-of-action situations. This is not the time for more reports or queries. There is neither the time nor inclination to “dig for-data” with analytical tools. This is an urgent need for rapid decisions and action. These decisions require continuously updated real-time information. The best decisions are made via a collaborative evaluation of various alternative “what-if” scenarios. The decisions must be made quickly and then rapidly transformed into cross-enterprise action.

Indeed, companies who begin to deploy more and more conventional performance management solutions quickly realize the need to better address the demanding problems of performance management in manufacturing operations. They also realize that performance management at the point-of-action requires a different solution to quickly drive complex consensus decision making and effective collaborative action. These companies are among the most eager buyers of Response Management.

Response Management is operations performance management for manufacturing. It enables you to respond rapidly to the real world volatility at the point-of-action.

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