CEO perceptions of supply chain management
Suppy Chain Digest has an interesting piece feature research with CEOs about their perceptions of supply chain management. You can see the piece here.
What is interesting is that while the majority of CEOs say that from a company perspective their priority is top line growth, they say that from a supply chain management perspective their priority is reducing costs.
Most of our customers focus on achieving improvements in both. They clearly have a mandate to continually drive out costs. But more and more, they are viewing their ability to be extremely responsive to their customers as a key advantage in terms of growing market share and driving top line growth.
It’s interesting that this research indicates that CEOs are not looking to their supply chains to drive growth. Is this the case in your company?
