AMR sees dealing with uncertainty a key supply chain priority
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IndustryWeek has a new article by AMR Research that outlines their views on key priorities for supply chains.

As you know, I feel strongly that the pace of change is creating a requirement for companies to excel in Response Management by empowering their people to respond to change quickly and accurately. So, I was especially intrigued by the articles opening, which says: “Global outsourcing, leaner supply chains and the frequency of new-product introductions require substantially tighter collaboration and coordination among complex networks of trading partners. In response, corporations are building business processes, organizations and technology portfolios that allow them to manage this complexity and the ever-present uncertainty of supply and demand.”
The traditional supply chain planning and supply chain execution focus is insufficient in today’s globally outsourced environment. Today, there are many problems you just can’t plan your way out of. As more than one customer has told us, “we build a good plan, then the phone rings.” You can have a great plan, but you can’t execute well unless you can respond to constant change.
