Multitier Supply Chain Visibility and Orchestration: Agilent Case Study


We recently published a newsletter which includes complimentary access to a Gartner research report titled “Multitier Supply Chain Visibility Improves Supply Chain Relationships and Reduces Risk” (R. Barger, M. North Rizza, B. Kraus, 12 August 2011).Supply Chain Visibility

The loss of supply chain visibility as a result of outsourcing manufacturing operations is of real concern to brand owners. But it’s the subsequent loss of control over orchestrating activities across the multi-tier supply chain that is creating the most risk.

A tactical exchange of data node-by-node through the global supply chain is no longer sufficient to achieve effective collaboration between brand owners and suppliers in today’s volatile business environment. What is required is a holistic, end-to-end supply chain planning and response management system, where everyone can understand the consequences of decisions up and down the supply chain.

Case in point, Agilent.

Agilent undertook a supply chain improvement program which included the creation of a vertically integrated planning process that consolidates all of its different MRP and those of its contract manufacturers, to create a single plan (via BOM integration) with minimal data latency. RapidResponse is the foundational platform that merges all the information systems and provides the supporting capabilities to create and manage a single vertical supply chain.

In the newsletter:

  • Gartner’s analysis on how leading organizations are undertaking collaborative initiatives with their suppliers and technology providers to obtain near-real-time visibility for functional stakeholders
  • Kinaxis’ view on what’s required for brand owners to gain supply chain coordination by planning and collaborating across multiple tiers of the global supply chain
  • Agilent’s story on how they used RapidResponse to establish a virtual, vertical supply chain

Download the newsletter here (available for a limited time)


As director, marketing communications and analyst relations, Lori manages the creation, dissemination and promotion of a wide range of content, working on strategy development and cross-program integration. She also manages thought leadership engagement with industry analysts and influencers. Lori joined Kinaxis in 2005 and has more than 15 years of business-to-business marketing, communications and public relations experience.

More blog posts by Lori Smith

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